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Sample workspace. Northstar Growth and its clients are illustrative demo data.
PortfolioBrightline Cosmetic Dentistry
Cosmetic dentistry CA-ON Optimizing Bookings 14 ads Bookings connected
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Video · Hook · Pain Point

Ads with “Video · Hook · Pain Point” are associated with a +53% bookings vs your baseline.

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The action

Across 4 of this account's ads, “Video · Hook · Pain Point” shows a +53% lift (95% CI +36% to +70%), clearing the significance bar.

Hook
Pain Point

AdTag fills what the evidence implies. Complete the script, shot list, and offer in the brief.

Evidence

Where this signal comes from, and where it doesn't (yet).

  • This clientn=4

    4 ads in this account

    Measured on this advertiser's own ads

Agency & industry cohorts

Cross-client learning is off for this client. Enable de-identified pooling to compare against similar accounts.

Model inference

Estimated lift +53% (95% CI +37% to +70%) on Bookings.

Read this with the limits in mind

Read this with the limits in mind.
  • Observational association, not a proven causal effect — validate with a controlled test.

Patterns are observational, not proven causal. Confirm with a structured test before scaling.

Expected impact · illustrative95% CI +37% to +70%
+53%Bookings
0
ConfidenceModerate
Evidence depthThis account
Objectiveimprove bookings
Applies to
CA-ON

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