Ads with “Text · Offer · Free Consult” are associated with a -73% bookings vs baseline.
Across 5 ads, “Text · Offer · Free Consult” underperforms (lift -73%, 95% CI -85% to -9%).
Where this signal comes from, and where it doesn't (yet).
5 ads in this account
Agency & industry cohorts
Model inference
Estimated lift – on Bookings.