Ads with “Video · People · Clinician” are associated with a +40% bookings vs your baseline.
Across 6 of this account's ads, “Video · People · Clinician” shows a +40% lift (95% CI +11% to +60%), clearing the significance bar.
Where this signal comes from, and where it doesn't (yet).
6 ads in this account
Agency & industry cohorts
Model inference
Estimated lift +40% (95% CI +11% to +60%) on Bookings.